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Wave Festival

An identity that moves like sound

Client
Wave Festival
Industry
Events
Year
2024
Services
Visual identity, Motion system, Website, Social templates
Wave Festival project

The challenge

Wave had a new lineup every year but the same static poster. They wanted an identity as alive as the music.

Our approach

We built a generative system that turns each artist's track into a unique gradient form, used across posters, screens and the website.

Team: Inês Duarte, Miguel Santos

Results

tickets sold
38k
tickets sold
social impressions
2.1M
social impressions
in 11 days
Sold out
in 11 days